Privacy Policy

Dot by Dot Studios (“we”, “us”, or “our”) is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, and protect personal data when you use our website, book photography services, or interact with us.

1. Data Controller

The data controller is:
Sarah Bloor / Dot by Dot Studios
Email: hello@dotbydotstudios.co.uk

2. Data We Collect

We may collect and process the following personal data:

Personal Information

  • Name, address, email, phone number

  • Payment details (processed securely via our payment provider Stripe)

Photography-related Information

  • Images and videos of you, your horse(s), or participants in events

  • Event details, locations, and preferences

Website Data

  • IP addresses, browser type, and usage data (collected via cookies or analytics tools)

3. How We Use Your Data

We use your data to:

  • Provide photography services and fulfil bookings

  • Communicate with you regarding bookings, updates, or promotions

  • Process payments and issue receipts

  • Deliver your images securely

  • Improve our website and services through analytics

  • Comply with legal obligations

4. Legal Basis for Processing

We rely on the following legal grounds to process your data:

  • Contract: to fulfil our obligations under photography agreements

  • Consent: for marketing communications (you can withdraw consent at any time)

  • Legitimate interests: to operate and improve our business

  • Legal obligation: where required to comply with UK law

5. Sharing Your Data

We do not sell your personal data. We may share data with:

  • Payment providers for processing transactions

  • Third-party service providers assisting with website hosting, email, or delivery of images

  • Legal authorities if required by law

6. Retention of Data

  • Personal and payment information is kept for no longer than necessary, generally 7 years for financial/legal purposes.

  • Images will be retained according to our agreed licence terms and for portfolio use unless requested otherwise.

7. Your Rights under GDPR

You have the right to:

  • Access the data we hold about you

  • Request correction of inaccurate data

  • Request deletion of your data (unless required for legal or contractual purposes)

  • Object to processing or request restriction

  • Withdraw consent at any time

  • Receive a copy of your data in a portable format

To exercise these rights, contact: hello@dotbydotstudios.co.uk

8. Cookies

Our website may use cookies to improve user experience and for analytics. You can control cookies via your browser settings.

9. Security

We implement appropriate technical and organisational measures to protect personal data against loss, theft, or unauthorised access.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our website.

11. Complaints

If you believe your data has been mishandled, you can contact the Information Commissioner’s Office (ICO) at https://ico.org.uk.